by mpamfiloff | Jun 4, 2014 | Uncategorized
One of the perks of having worked for big corporations for over 15 years, is that I learned the principles of consumer goods marketing. And one of the key facts about selling a product is that the BIGGER the pie, the BIGGER the opportunity for all who play in a...
by mpamfiloff | Jun 2, 2014 | Uncategorized
Absolutely! When a very recent string of suspicious reviews started popping up on Amazon for my bestseller (yep, it just started), it prompted me to follow up with a few author friends regarding the gorilla marketing tactic known as “sockpuppeting” or “trolling.” ...